When developing or sourcing a baby wash, clear timing is crucial. A week-by-week plan helps prevent costly delays, ensures test data readiness, and keeps your launch on schedule. Below is a straightforward timeline from initial brief to final production, designed for Brand Owners, Sourcing Managers, and Retail Buyers in the Mom & Baby Care category.
Weeks 1–2: Project Brief & Feasibility
- Finalize your formula goals: tear-free, fragrance-free, or pH-balanced options.
- Confirm your regulatory market (U.S., EU, or multi-region).
- Share brand positioning and packaging direction with the lab.
- Receive preliminary cost estimate and MOQ (minimum order quantity).
Weeks 3–4: Sample Development & Ingredient Validation
- R&D lab formulates initial base samples (usually 2–3 variations).
- Ingredient safety checks and restricted substance confirmation per market regulations.
- Feedback window: review texture, scent, and rinse feel.
- Request documentation: sample formula sheet, allergen statement, and SDS (Safety Data Sheet).
Weeks 5–6: Stability & Micro Testing
- Start accelerated stability (4–6 weeks typical for initial readout).
- Microbial challenge test initiated to confirm preservative efficiency.
- Packaging compatibility testing begins in parallel (bottle, pump, or tube).
- Approve final formula version for scale-up testing.
Weeks 7–8: Labeling, Claims, and Packaging Proof
- Legal review of baby-safe claims and ingredient declarations (INCI nomenclature).
- Design and submit label artwork for compliance review.
- Machinery-fit test for chosen bottle or pump supplier.
- Lock packaging type and confirm dieline dimensions to the filler.
Weeks 9–12: Pilot Batch & First Production Run
- Conduct lab-scale pilot (10–20 kg) to verify manufacturing reproducibility.
- Review pilot data (batch record, viscosity, pH, sensory).
- Order bulk raw materials for production run.
- Full production batch booked once test reports and labels are approved.
Typical Evidence & Documentation to Track
| Document |
When Needed |
Owner |
| Formula Specification Sheet |
Week 2–3 (Sample Stage) |
Manufacturer / Lab |
| Stability & Micro Test Reports |
Week 6–8 |
Testing Lab |
| Packaging Compatibility Report |
Week 6–7 |
Packaging Supplier / Filler |
| Label Compliance Review |
Week 7–8 |
Regulatory / QA |
| Batch Record + COA |
Final Production |
Manufacturer |
Timeline Summary at a Glance
- Total Lead Time: 10–12 weeks (standard)
- Fast-track Option: 8–9 weeks (requires pre-approved formula & packaging)
- Top Bottlenecks: delayed sample feedback, packaging changes, or missing micro data
FAQ
1. Can I shorten the lead time for baby wash?
Yes, by confirming formula targets and packaging up front, and using an existing lab-approved base formula. This can shave 2–3 weeks off development.
2. How long do stability and micro tests take?
Accelerated stability results are typically available within four weeks, with full validation at 12 weeks. Preservative efficacy testing adds 10–14 days.
3. What packaging issues most often delay production?
Incorrect pump dosage, seal leakage during shipment tests, or incompatibility of fragrance components with plastics. Always request a compatibility report before mass filling.
4. What is included in a compliant baby wash documentation pack?
Formula specification, COA, SDS, allergen statement, test reports (stability/micro), packaging compatibility summary, and label compliance review.
5. What are realistic MOQ levels for baby wash?
Most B2B fillers start at 3,000–5,000 units, depending on packaging type and fill size.
Request a Quote to receive a tailored baby wash timeline, cost breakdown, and packaging validation checklist for your brand brief.
Hi, I'm Alex Zong, hope you like this blog post.
With more than 20 years of experience in OEM/ODM/Private Label Cosmetics, I'd love to share valuable knowledge related to cosmetics & skincare products from a top-tier Chinese supplier's perspective.